The Use of Surveys in Litigation: Recent Trends Meeting The New Standard For Reasonable Royalties Survey Evidence in False Advertising Cases
The Value of Personal Information to Consumers of Online Services: Evidence from a Di. The Use Of Statistical Sampling Post-Duran Pharmacy Practice: A Report on Pharmacists' Use of Printed Package Inserts The Value of Non-Personally Identifiable Information to Consumers of Online Services.ĭamages Based On The Intrinsic Value Of Privacy? Survey Response Bias and the ‘Privacy Paradox’ Butler worked in market research, conducting survey research, focus groups, and in-depth interviews.Ī Tale of Two Cups: Acquired Distinctiveness and Survey Evidence Before the TTAB Butler assists companies with brand awareness and brand tracking studies and claim substantiation work. She has designed and evaluated samples in employment litigation and product testing cases. Butler also offers expert testimony in sampling matters.
She has also reviewed secondary market research with a focus on evaluating its reliability and potential limitations as evidence. Butler is an expert in consumer perception studies and experimental design and has designed and evaluated complex survey designs including willingness to pay and hypothetical choice surveys. In antitrust matters, she has designed and evaluated surveys offered to estimate market shares and as evidence of cross-shopping behaviors. She has also designed and implemented surveys in a range of consumer class action matters including those related to privacy and data sharing, product labeling, and product liability. Butler has designed studies to determine the value attributable to a patented feature.
Butler frequently conducts survey research and analysis in support of intellectual property disputes involving trademarks, patents, and alleged false advertising, including conducting surveys to establish likelihood of confusion, secondary meaning, and dilution. She has advised major brands including Apple, Walmart, Toyota, and Gatorade, and her research and testimony have been accepted in state and federal courts during bench and jury trials, by regulatory bodies like the ITC and the Copyright Board, and in arbitration venues. Sarah Butler is one of the world’s foremost testifying experts in survey research and sampling, with over 15 years of experience designing and implementing complex consulting projects for clients involved in litigation, arbitration, regulatory proceedings, and business strategy. MA in philosophy, Trinity College, Dublin, IrelandīA in sociology and history, with Honors, Wellesley College Experience I guess over time my art practices naturally continued to develop as a way to show my appreciation for other people without repeating myself too much in the process.MA in applied sociology, Temple University I learned a lot from them about appreciation of what often gets written-off as “insignificant” or “everyday.” A great deal of what I make now actually started as gift ideas for others – embroidering quotes, pressing flowers, covering songs, building scavenger hunts, and writing letters. I always told my friend Grant – who is an incredible filmmaker and musician now among other things - that he gave me faith in people, and I swear I thought my friend Kristen was some kind of deity taking temporary human form.
Also a few friends of mine from high school are still to this day some of the most influential people I know. I think I was introduced to a great deal of magic, mystery, and myth through him. He was a painter, musician, and general artist of life who left me with many letters and postcards I often revisit and continue to learn from as I get older. My Uncle Eric stands out as deep inspiration for me. Undoubtedly the friendships and relationships developed in my life so far that evolve and shift with time – including the one with my family – have been major influences in my life and art practice.
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